Raincoast Books, the Canadian co-publisher of the Harry Potter (in partnership with Bloomsbury), worked a little of its own magic for biodiversity and the world's forests by printing the Canadian edition of Harry Potter and the Order of the Phoenix on ancient forest friendly paper in 2003.
The approximately one million copies of the Canadian edition are the only ones in the world to be printed on 100 percent post-consumer recycled paper. The initiative won praise from the author, J.K. Rowling, and a special message for Canadian readers: